Shopify Development
Services & Pricing
Custom Shopify development focused on revenue, conversion rate optimisation, AOV-boosting features, app replacement, and Shopify Plus solutions. 4+ years experience across 100+ stores, including 20+ Shopify Plus projects.
What I Build
Every project is custom-coded, no page-builder shortcuts, no bloated apps, just clean, performant Liquid and JavaScript that your team can maintain.
Conversion Rate Optimisation
Identify and fix the friction between a visitor and a purchase. I audit your product pages, collection pages, cart, and checkout, then implement targeted improvements, better UX, clearer CTAs, faster load times, and mobile optimisation.
- Product page redesign
- Checkout flow improvements
- Mobile UX fixes
- A/B test implementation
- Core Web Vitals optimisation
Average Order Value Features
Extract more revenue from every order you already win. I build custom upsell and cross-sell features, all without the recurring cost and performance hit of third-party apps.
- Quantity bundle discounts
- Frequently bought together
- Free gift with purchase
- Cart upsells & cross-sells
- Custom bundle builder
App Replacement Development
Shopify apps add up fast, $20 here, $49 there, and they slow your store down. I build the same functionality as native, lightweight code. One-time cost, zero monthly fees, full control.
- Wishlist (no app)
- Infinite scroll (no app)
- Product badges & labels
- Size / colour swatches
- Recently viewed products
Shopify Plus Development
20+ Shopify Plus projects delivered. I work confidently with checkout UI extensions, custom scripts (legacy), Shopify Functions, and complex multi-market setups that require deeper platform knowledge.
- Checkout UI extensions
- Custom checkout flows
- Shopify Functions
- B2B / wholesale features
- Multi-market / multi-language
Why Hire a Specialist, Not a Generalist
Shopify-Only Focus
I work exclusively in Shopify. That depth means I know the platform edge cases, performance pitfalls, and undocumented APIs that a generalist misses.
You Talk to the Developer
No project managers, no account handlers, no translation layer. You explain something once, directly to the person writing the code.
Revenue-First Thinking
Features are only worth building if they move a metric, conversion rate, AOV, or margin. I help you decide what to build before writing a line of code.
Free Shopify Revenue Audit
Not sure where to start? Send me your store URL and I'll personally review your store and record a Loom video walking through:
No obligation. No sales pressure.
Frequently Asked Questions
What kind of Shopify stores do you work with?
I work with Shopify and Shopify Plus stores of all sizes, from DTC brands doing their first $1M to established merchants scaling past $10M. My focus is always on revenue impact: conversion rate, average order value, and store performance.
Do you replace Shopify apps with custom code?
Yes. Many common Shopify apps, wishlists, bundle builders, frequently bought together, infinite scroll, product badges, can be rebuilt as lightweight custom code. This cuts monthly app fees and usually results in a faster, cleaner store.
How do I get started?
The easiest way is to request a free Shopify revenue audit. Share your store URL and I'll personally review it and identify your highest-impact opportunities, conversion bottlenecks, missed upsell moments, speed issues, and app replacement candidates.
Do you work with agencies or only direct clients?
I work directly with store owners and brands, no agencies, no middlemen. You talk to the developer doing the work from day one.
Do you offer ongoing support after a project?
Yes. I offer ongoing retainer support for stores that need regular development work, bug fixes, and iterative improvements after the initial project.
